Here is a flashback to the beginning, four years ago…although it feels like it’s been a lifetime.
It was the first day of the Santa CaliGon Days festival in 2012. My husband, Brandon made our shelves and sign holders. My mom and I sewed all the table cloths, curtains, and aprons. I spent countless hours finding the perfect teas, packaging, and fabric. I designed labels and found the best places to print the perfect packaging. I shopped and painted until I had every detail just how I wanted. Day two brought torrential rains and flooding. The tent literally collapsed on my sister and I from all of the rain. Our product floated down the street. I called my go-to hero, Brandon. We brought in tarps and tried to salvage what we could.
I took off days of work as an IT Consultant. I had a great job. I made good money. What the hell was I doing? Had I lost my mind? Was I having a mid-life crisis? There was some relentless voice inside that just kept telling me “keep going, you will figure it out.” After two days of continuous rain, we got another tent and setup again for the last two days of the festival. I wish I could say we sold out and had a crazy successful festival. We didn’t. We didn’t sell much of anything. It turns out the crowd was there for cotton candy, funnel cakes, and rubber band guns ;).
We went on to do other shows, other markets. We learned every time.
So when people ask “Where does the t. come from?” I wish I could share all of the stories that make up t.Loft. Before I was diagnosed with Celiac Disease, tea was always my go-to. I even loved tea in high school and I lived on it during my pregnancies (caffeine free, of course). It was the only thing that calmed my digestive system.
Tea has been around for centuries and was first used for medicinal purposes. It’s loaded with antioxidants, so it seemed like a great place to start our journey to wellness.
So, our dream started out by selling tea, and we called it “t.”. As our dream evolved we knew we needed a place. We wanted a place that we wanted to hang out at, a place that felt like home, a place that felt like your best friend’s house…to us, a “Loft” was that place. We married our two favs t. + Loft! And so our journey began….